Four Signs Your Employer Branding Feels Fake, and How to Fix It Is your employer brand something employees believe in or just something they see on posters? Employer branding is everywhere. Slick videos, smiling employees, and buzzwords like family-friendly, work-life balance, and best place to work. But how much of it holds up? If you’ve ever been asked to be the “face” of your company’s culture, whether […]
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