Is Sigma Developing a New Lens for Bird Photography? Sigma has had a great year. The company launched its BF camera, which stirred a controversy, as well as their new lenses, which seem to showcase the brand's new approach. The company has also filed a patent for new lenses, designed for travel and wildlife photographers, and it seems the company's focus will not shift anytime soon. Why? Because a new patent reveals that another telephoto lens, which will excite bird photographers. What could it be? Let's find out.
https://www.thephoblographer.c....om/2025/07/14/is-sig

Has Sigma Developed a New 35mm Lens? Every year or two, it is necessary for lens manufacturers to refresh their popular lineup to meet the resolution and speed criteria of the cameras. Sometimes, the update also helps to make a popular lens more compact, while improving its image quality. Other times, the update fixes major issues with design or glass elements. It now appears that Sigma is achieving the same with the introduction of a successor to its popular lens. Reports and an image say this one will be very handy.
https://www.thephoblographer.c....om/2025/07/13/has-si

Tamron’s New Patent Hints at Sigma-Rivaling Superzooms Tamron is one of the few third-party lens makers that have a positive response in the market. There are many photographers from varied genres who prefer using their lenses over others, thanks to the company's pricing and the performance of the lenses. To ensure that Tamron's portfolio continues to grow, the company is now developing a few ultra-telephoto lenses, which can be a boon for photographers who wish to use one lens for their entire setup. Here's a look at what we know.
https://www.thephoblographer.c....om/2025/07/12/tamron

How APS-C Cameras Are Beating Full Frame: BCN+R Rankings The camera market has been showcasing a rising trend, with mirrorless and compact camera markets showcasing distinct results. If you want to know how it all is going, then you must look at BCN+R's list of top-selling cameras, with giants such as Canon and Sony battling out for the major spot. So, which camera and manufacturer won June's best-selling camera crown? Let's have a look.
https://www.thephoblographer.c....om/2025/07/11/how-ap

Sales Show Compact Cameras Are Back With a Bang The camera industry has seen different trends over the years. The return of analogue techniques, compact cameras, and disposable devices is an example of this. Right now, there is already a battle between compacts, mirrorless, and DLSRs, with the Camera & Imaging Products Association (CIPA) revealing the results for May 2025. If you have been someone who likes to see where the trends are going, then let's dive into where the photo market is going.
https://www.thephoblographer.c....om/2025/07/11/sales-