Helping brands expand their reach in new ways with video from top creators and publishers Key Takeaways: We’re doubling down on our investment in video - one of the fastest growing formats on LinkedIn - to drive more value for our ads customers with the expansion of the Wire Program, now called BrandLink. What’s new: Brands can align with editorial content from trusted publishers and, now, some of the world’s top creators, including Steven Bartlett, Bernard Marr, Allie K. Miller, Rebecca Minkoff, Candace Nelson, Guy Raz, Gary Vaynerchuk, and Shelley Zalis. With our extended program, marketers can choose to sponsor new Shows by LinkedIn, which represent a collection of […]
https://news.linkedin.com/2025..../helping-brands-expa