Reputation Management in a Digital World An evolving digital landscape has led to some new stategies for how communicators can most successfully manage the reputation of the brands they represent.
http://www.odwyerpr.com/story/....public/21232/2024-05

Mummy Dearest: My Best Stunt Ever In the early 1960s New York was in the midst of an egyptology craze. And I came up with an idea to get my client, the popular news radio station WINS 1010, on the everything-Egyptian radar screen.
http://www.odwyerpr.com/story/....public/21245/2024-05

On the Move: GAP Recruits PepsiCo's Torres for CMO Spot GAP has recruited Fabiola Torres from PepsiCo to serve as its global CMO... BMG, an international music company that is part of Bertelsmann, appoints Kristal McKanders Dube as global corporate communications lead... PYA, a professional services firm, brings on Ron Feinbaum as CMO.
http://www.odwyerpr.com/story/....public/21239/2024-05

No Country for Young Pups Understanding why Republican South Dakota Governor Kristi Noem shot her unruly hunting dog is also understanding the ethos of the state she represents.
http://www.odwyerpr.com/story/....public/21237/2024-05

Jackson (MI) Needs EcoDev Boost Jackson (MI) wants a firm to handle PR, branding and marketing for its Martin Luther King Corridor Improvement Authority, which works to promote economic growth.
http://www.odwyerpr.com/story/....public/21241/2024-05